Apex NC Therapy Bloom Psychology Branded Photo Shoot

Hey y’all! We’re excited to feature Dr. Marina Harris, sport psychologist, speaker, CEO, and performance consultant, on today’s blog.

Dr. Marina first worked with Fancy This Photography in 2019 when founder and owner Nikki Whitt Belch captured her wedding at The Mayton Inn in Cary, North Carolina. Nikki and the entire team love keeping up with former clients, so when Dr. Marina reached out for a professional branded photo shoot for her Apex NC therapy business, Nikki was all in.

“Dr. Marina has become a friend.”

Dr. Marina is a licensed psychologist and CEO of Bloom Psychology Group, PLLC. The 90-minute branded photo shoot took place at Three Oaks Studio in Wake Forest, North Carolina. Nikki guided her through outfit choices and posing, capturing a mix of wide shots with open space for adding logos or messaging and cohesive stock imagery. These branded photos can be used across Dr. Marina’s website, workbooks and courses. The goal was to create visuals that aligned with Bloom Psychology’s brand aesthetic and color palette.

Dr. Marina Harris is a licensed psychologist and CEO of Bloom Psychology Group, PLLC. Learn more about her services at bloompsychologync.com. Photo by Nikki Whitt Belch, founder and owner of Fancy This Photography.

About Bloom Psychology: Apex NC Therapy

Dr. Marina Harris helps perfectionist high-achievers (and their families) feel more confident and calm. As a former Division I gymnast, she understands the anxiety and pressure that come with high performance. Today, she specializes in helping clients feel more balanced, worthy and at peace in their bodies.

Bloom Psychology Group, PLLC, offers therapy services exclusively via telehealth, making care accessible throughout North Carolina. Dr. Marina also shares resources through her Bloom Newsletter. For things like workbooks, courses and meditations, visit her digital store, Bloom Wellness Collaborative.

Keep scrolling to learn more about Dr. Marina’s Apex NC therapy practice and her branded photo shoot with Fancy This Photography.

Props are a fun way to add personality and context to your brand photos.

Dr. Marina Harris Just Breathe Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Dr. Marina Harris Coffee Just Breathe Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Dr. Harris Just Breathe Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Books Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Dr. Marina Harris Laptop Books Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Professional Headshots by Fancy This Photography

Why do I need professional headshots?

Your headshot is a part of your personal brand. It’s like the first impression a client or customer gets. A great headshot reflects your personality, professionalism, and expertise. It also shows that you take your business (and yourself) seriously. With a branded photo shoot, clients of Fancy This Photography receive cohesive, high-quality images that can be used across all digital and print platforms. Consistent visuals and messaging are essential to building a strong brand identity.

How should I pose for headshots or a branded photo shoot?

For branded photo sessions, variety is important. Mix it up with standing and seated poses, action and stillness, relaxed and confident energy. Nikki, a professional photographer with decades of experience, expertly guides clients through each pose. During Dr. Marina’s Apex NC therapy branded photo session, Nikki helped her look both fierce and natural on camera.

Google suggests updating your headshots every one to two years, and we agree. Keeping your photos current helps maintain authenticity and keeps you aligned with your brand.

Telehealth Dr. Marina Harris Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Black and White Image Telehealth Dr. Marina Harris Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Telehealth Phone Dr. Marina Harris Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Studio Portrait Dr. Marina Harris Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Apex NC Therapy Bloom Psychology Branded Photo Shoot

What should I wear for a branded photo shoot?

Dr. Marina’s outfits were cohesive and on-brand. Nikki offered helpful wardrobe suggestions, encouraging her to choose solid colors that complemented Bloom Psychology’s brand palette. Soft neutrals and green were spot on. Nikki also recommended bringing a blazer for a few bold, professional shots. “Honestly, she killed it. Ten out of ten,” says Nikki.

How often should I update my headshots?

Google suggests updating your headshots every one to two years, and we agree. Keeping your photos current helps maintain authenticity and keeps you aligned with your evolving brand. Don’t catfish your clients!

High-quality stock images are useful in graphic design and brand storytelling.

Stock Images: Branded Photo Shoot for Bloom Psychology

What are stock images and why do I need them?

Stock images are ready-made photos that businesses use to create consistent, professional visuals across websites, social media, and marketing materials. High-quality stock images are useful in graphic design and brand storytelling. No shade, but Fancy This Photography images look more polished and authentic than the free stock images you’ll find on Canva or stock sites.

This branded photo shoot with Dr. Marina offers examples of professional stock imagery. Check out the wide-shot image of the white couch featured above. A viewer can picture themselves receiving therapy in that calming space. Or the close-up shots of pens and books, which highlight Dr. Marina’s expertise and profession. Nikki was intentional in creating images that Dr. Marina could use across her website, workbooks and courses. You can tell that everything intentionally aligns with Bloom Psychology’s brand.

These branded photos by Fancy This Photography can be used across Dr. Marina’s website, workbooks and courses.

Green Portrait Dr. Marina Harris Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Green Chair Portrait Dr. Marina Harris Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Green Portrait Dr. Marina Harris Laptop Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Green Dr. Marina Harris Laptop Apex NC Therapy Bloom Psychology Branded Photo Shoot Fancy This Photography

Branded Photo Shoot Props to Consider

Want to personalize your branded photo shoot? Props are a fun way to add personality and context to your photos. Here are some ideas to consider:

Books – Choose titles that reflect your business or area of expertise.
Pens – A symbol of professionalism and intelligence. Colorful or funky pens add personality and style.
Laptop – If you work virtually, your laptop is a must. Dr. Marina offers therapy services exclusively via telehealth, making care accessible throughout North Carolina.
Phone – An appropriate prop if you communicate with clients this way. Your phone case shows your personality, whether you like it or not!
Paper – like your business card, branded folders or stationery with your logo.
Merchandise – Rock your brand’s T-shirt, hat or other swag.
Coffee in your fave mug – Relatable and cozy. It adds a relaxed, human element that’s not overly “business.”
Your pet – If your pet hangs out at the office, include them! It’s cute and makes you look very approachable.
Plants – Always a good idea. They’re calming, pretty, and visually fresh.